Ecomobility

The City of Changwon (Republic of Korea) introduced a public bicycle system (Nearby Useful Bike, Interesting JoyfulAttraction, NUBIJA) in September 2009 with the aim of contributing to an eco-friendly urbanenvironment. The NUBIJA program is a user-friendly model of sustainable transportation madepossible by integrating technology, public opinion and political leadership.

Mexico City, one of the largest and most polluted cities in the world, is demonstrating that an agendashift toward environmental sustainability is possible. The transportation and mobility strategy, partof the city's Green Plan, offers an integrated approach to improve transportation infrastructure andawareness-raising campaigns for citizens of a 21st Century mega-city.

“Our Cities Ourselves: 10 Principles for Transport in Urban Life” shows how cities from New York to Nairobi can meet the challenges of rapid population growth and climate change while improving their competitiveness. The publication’s purpose is to reframe the issue of transport so that it is no longer seen as separate from, but rather integral to, urban design. “Cities of the twenty-first century should be lively cities, safe cities, sustainable cities and healthy cities,” said Jan Gehl. “All of these qualities can be achieved if we embrace these ten principles, which means putting people first.”